OUR LATEST NEWS
New Brand Campaign 2024
01/01/2024 DISCOVER THE BEAUTY OF CRUISING WITH MSC CRUISES AS THE LINE ROLLS OUT NEW GLOBAL BRAND CAMPAIGN “FOR A GREATER BEAUTY” MSC Cruises launches new global integrated marketing campaign – “For a greater beauty” – across more than 30 countries starting today Campaign captures the essence of a holiday with MSC Cruises, celebrating human connection, unforgettable experiences and outstanding destinations Guests looking to discover the beauty of cruising this year can choose [...]
MSC World Europa connets shore power
18/12/2023 MSC WORLD EUROPA SUCCESSFULLY CONNECTS TO SHORE POWER FOR THE FIRST TIME IN THE MEDITERRANEAN SEA MSC Cruises continues to advance its commitment to environmental sustainability by successfully connecting MSC World Europa to shore power in the port of Valletta, Malta – the first operational shore power facility in the Mediterranean. Geneva, Switzerland, 18 December 2023 – MSC Cruises continues to advance its commitment to environmental sustainability by successfully [...]
Formula 1 sponsorships 2024
18/12/2023 MSC CRUISES ANNOUNCES TWO TITLE SPONSORSHIPS OF 2024 FORMULA 1® GRAND PRIX MSC Cruises to be title sponsor of Japanese Grand Prix and Gran Premio dell’Emilia Romagna (Imola) 2024 Geneva, Switzerland – 18 December 2023 – MSC Cruises announced today that it will be the title sponsor of two 2024 Formula 1® World Championship Grand Prix - Japanese Grand Prix and Gran Premio dell’Emilia Romagna held in Imola, Italy. [...]
2024 Travel Trends
14/12/2023 MSC CRUISES SHARES INSIGHT INTO FIVE TRAVEL TRENDS DRIVING GUEST DECISIONS FOR 2024 AND BEYOND Guest desires are shifting towards wanting added touches of luxury, more cultural experiences and extended time ashore to experience a destination like a local City trips and muti-destination vacations are more popular than ever as holidaymakers look for the ultimate experience-value return Geneva, Switzerland – December 14, 2023 - MSC Cruises, the world’s third [...]